آموزش اینفلونسر مارکتینگ برای مدیریان بازاریابی

عنوان دوره : Udemy – The Influencer Marketing Course for Marketing Managers

سطح : متوسط

زمان کل دوره : 1.40  ساعت

تعداد فایل های تصویری : 18

سال آموزش : 2022

فایل تمرینی : ندارد

مربی دوره : Jim Howard

نرم افزار : –

زیرنویس انگلیسی : دارد

Udemy – The Influencer Marketing Course for Marketing Managers

Are you new to Influencer Marketing? Or are you looking to utilise Influencer Marketing in your business? Or perhaps you are a Marketing Manager who’s looking to further up-skill on the topic?

Then this is the course for you!

Influencer Marketing is one of the most exciting marketing channels, with millions being spent by global brands such as Maybelline, Topshop, Taco Bell and H&M, so the time is now for marketing managers to fully grasp how to get the most out of it. This course aims to teach all those budding marketing managers, in particular those focusing on Influencer Marketing, how to start working with influencers, which influencers are right for your business and how to strategise top performing campaigns, and importantly track them.

Many Influencer Marketing courses out there are focusing on how to be an influencer, the concept of influencer marketing, or specifically Instagram or TikTok Influencers. While this course aims to look at it from the perspective of a Marketing Manager, and what they need to do to master the channel. We look at budgets, ROI, and tracking solutions to measure success.

Having worked for multiple UK start-ups to FTSE 100 companies, running their multi-million dollar affiliate and influencer programmes, I’ve noticed the power of utilising these channels for growing acquisition and brand building. And now I want to share this knowledge with you.