راهنمای کامل برای برندسازی استراتژیک شخصی

عنوان دوره : Coloso – The Complete Guide to Strategic Self-Branding

سطح : متوسط

زمان کل دوره : 11.17 ساعت

تعداد فايل ها : 20

سال آموزش : 2025

فایل تمرینی : دارد

مربی دوره : Na Hana

نرم افزار : Adobe Illustrator 2021 – Adobe InDesign 2021

زیرنویس انگلیسی : دارد (زبان کره ایی)

فشردگی اختصاصی سافت ساز : ندارد

Coloso – The Complete Guide to Strategic Self-Branding

Meet now the ‘all-purpose’ branding practical process that can be applied to all brands based on planning and strategy.
When it comes to branding that meets a variety of clients, it is very important to find a brand’s unique identity and logically develop storytelling based on ‘planning and strategy’ as well as aesthetic beauty.

Designer Nahana’s class where you experience the practical process of branding based on solid planning skills!
brand design nahana
✔ Branding planning and strategy process learned through theory and case studies
✔ Client work project that is fully embodied through practice
✔ Create a differentiated portfolio that is completed by branding ‘you’ based on practical processes!

Designer Nahana, who has experience in various forms of work, including BAT, Toss, and Moveraworks, will teach you in detail the know-how of a brand designer loved regardless of in-house, client, or agency through this lecture.

This lecture serves as a ‘career guide’ for those who want to build a career as a brand designer, on what and how to study and improve their skills. Experience the entire process of client work based on the characteristics of each studio, in-house, and agency with designer Nahana, who has practical experience at several companies famous for branding.

Based on this, I will brand myself and derive my unique competitiveness in the field.

Portfolio, interview questionnaire, schedule table, etc. completed through a solid process
With this course, which includes all the templates needed for practical work, you too can become a brand designer recognized in the industry.

I have experience in branding in various types of industries, including agencies, studios, and in-house, and am currently working as a freelance designer.

The branding process varies depending on the characteristics and purpose of the project, but if you discover the general flow and rules, you can lead the project flexibly.

If you are unfamiliar with branding, I hope that through this lecture, you will be able to understand the work process that takes place in the workplace, complete your own branding, and create a context with a broad perspective.

learn this

brand design nahana
Understand the characteristics of agencies, studios, and in-houses and establish your own design values
Designer Nahana, who has experience in various industries, explains the characteristics and differences between studios, in-houses, and agencies. Based on this, I try to establish my own design values ​​and how it would be appropriate to work with ‘what kind of people’ in ‘what kind of environment’.
brand design nahana
Understanding the practical branding process through case studies
Understand the client work process from start to finish. Before meeting, you will learn through case studies, including interview preparation, master schedule creation, planning, design, and brand guidelines.
brand design nahana
Apply theory to practice to plan and design your own brand
Practice the branding process by setting ‘me’ as the client, rather than a virtual brand. Create your own brand and derive your own identity according to the process that takes place in the field.

brand design nahana
Acquire research and concept development know-how for persuasive branding
Research know-how, strategic planning methods, and even derivation of essence to create a solid story and context! Learn how to get your branding project off to a solid start.
brand design nahana
Create design elements and guides that are consistent with your brand identity
We derive reasonable context and motifs according to the brand plan. Through hands-on experience, you will understand the process of deriving a design such as concept, logo, typography, and color to fit the story perfectly.
brand design nahana
Complete a portfolio that even practitioners will love
Based on the differences derived from branding ‘me’, we will learn how to construct a portfolio that suits your purpose, as well as create your own portfolio that stands out among other portfolios.